Андрей Муратов

Andrey Muratov is a professional with a background in data analytics and machine learning, specializing in maximizing business processes, marketing, and sales effectiveness.

His journey from R&D roles in his student years to integrated marketing and analytical projects has been enhanced with an MBA, elevating his expertise to international standards.

Andrey's entrepreneurial endeavors have been centered around creating lasting competitive advantages and unique products at the convergence of data analytics and marketing.

He has successfully launched high-tech software products like the SOV parser for brand visibility calculations in organic search and synergy TV & Web for synchronized ad outputs.

Andrey's areas of expertise cover market research, consumer behavior, competitor analytics, marketing analytics focusing on ROI and cohorts analysis, end-to-end analytics such as LTV vs CAC, and development of integrated software solutions.

He is passionate about pro-bono projects related to data analytics and machine learning for educational, charitable organizations, and NGOs.