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Sarah Bequette
Senior Account Director at Purple Door Communications
Sarah Bequette is a seasoned digital marketing leader with 15 years of experience in developing and executing strategic client services and communications marketing campaigns. She has a solid track record of creating innovative integrated marketing programs for notable clients such as Charles Schwab, PayPal, Adobe, and Toyota.
Sarah's achievements include leading the account with the largest organic growth in the Bay Area in FY17 and spearheading a successful social campaign resulting in 122M+ impressions, 1.2K Twitter contest entries, and a 25% increase in Twitter following. She also played a key role in growing executive social channels to over 13k and 262k followers on Twitter and LinkedIn respectively, fostering vital relationships with media and influencers.
Her specialties encompass client management, social strategy, digital analytics, influencer engagement, paid amplification, business operations, project management, employee engagement, social customer care, channel management, content development, message development, and business development.
Sarah's educational background includes studying Political Science and History for her Bachelor of Arts at the University of California, Santa Barbara, following her high school education at Salinas High School.
Throughout her career, Sarah has held key positions such as Senior Account Director at Purple Door Communications, Vice President of Digital Media at Edelman, Senior Account Supervisor and Account Supervisor of Digital Media at Edelman, Senior Account Executive at Black Bag Advertising, Marketing Manager at Heald College, and Events Coordinator/Assistant to the Director at the University of California, Santa Barbara.