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Patty Housman
Communications Manager at American University
Professional Background
Patty Housman is a seasoned marketing and communications specialist whose career spans various prestigious institutions, with a concentrated focus on publication and project management, website content development, writing and editing, speechwriting, social media marketing, and effective content management. Her unique blend of expertise makes her a valuable asset in the realm of communications and marketing, particularly in the academic sector.
Currently, Patty serves as the CAS Communications Manager at American University, where she plays a pivotal role in shaping and delivering strategic communications strategies. Through her leadership, Patty has enhanced the visibility and engagement of the College of Arts and Sciences, which is recognized as the largest school at American University. Within this capacity, she is responsible for the oversight and development of a wide range of communication materials, including the college's website, alumni magazine, and various print and online resources that reach a broad audience.
Prior to her current role, Patty made significant contributions as the Assistant Director of Communications for the College of Arts and Sciences at American University, where she was instrumental in crafting innovative communication strategies that resonate with alumni, students, and faculty alike. Her previous experience at the Smithsonian Institution, where she worked as both a Senior Writer and Editor and a Writer and Editor, provided her with a strong foundation in content creation and editorial management that she has built upon throughout her career.
Her varied experience equips her to navigate the challenges of modern communications, maintaining a strong focus on audience engagement across diverse platforms. Patty's ability to blend her passion for storytelling with sophisticated communication strategies ensures that the voices of the College of Arts and Sciences are heard and appreciated by all stakeholders.
Education and Achievements
Patty Housman earned her Bachelor of Arts in Political Science and Journalism from the esteemed S.I. Newhouse School of Public Communications at Syracuse University. This prestigious institution is known for its strong emphasis on public relations, journalism, and communication, providing Patty with the skills and knowledge necessary to excel in her field.
Throughout her educational journey, Patty honed her writing and analytical skills, which laid the groundwork for her successful career in communications. Her academic background in Political Science adds a unique perspective to her work, allowing her to understand the nuances of effective messaging in a complex world.
Patty’s dedication and commitment to excellence are underscored by her continued pursuit of professional development. She regularly engages with the latest trends and best practices in communication to ensure her strategies remain impactful and relevant in an ever-changing digital landscape.
Achievements
Among Patty's notable achievements is her successful implementation of comprehensive communication strategies that elevate the profile of the College of Arts and Sciences at American University. Under her guidance, the college has seen increased engagement from its alumni and current students, fostering a robust sense of community and connection. Patty's strategic thinking and ability to produce compelling content have significantly contributed to these positive outcomes.
She has a proven track record of creating high-quality written materials, including newsletters, press releases, and marketing collateral, that not only inform but also inspire and engage. Her experience in social media marketing has allowed her to reach wider audiences, facilitating greater interaction and dialogue within the college's community.
Patty's role extends beyond mere marketing; she acts as a bridge between diverse constituents, ensuring that the interests and concerns of faculty, students, and alumni are represented in all communications. Her tireless efforts to promote the college have not gone unnoticed, and she continues to build relationships that benefit the institution as a whole.