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Noelle Whitmore
Chief Marketing Officer at Geojam - Founder at More In Music
Professional Background
Noelle Chesnut Whitmore is a dynamic force in the music industry, currently serving as the Chief Marketing Officer at Geojam, where she leverages her extensive experience to drive innovative marketing strategies that resonate with music audiences. With a career that spans over a decade, Noelle has held pivotal roles that have shaped her understanding of the music landscape, from her time as a Creator and Founder of More In Music to her significant contributions at Goldenvoice, a subsidiary of AEG Presents. Her various positions within Goldenvoice allowed her to focus on festival marketing and artist relations, where she cultivated invaluable partnerships and executed compelling marketing campaigns that helped elevate the visibility of numerous music festivals.
Noelle's journey into the heart of the music industry began at California State University, Northridge, where she pursued dual degrees in Music Industry Studies and Pan African Studies. This academic background laid a robust foundation for her understanding of the cultural and business aspects of music, which she would later translate into practical applications throughout her career.
In addition to her current role, Noelle's diverse career encompasses various positions that highlight her multifaceted skill set. These include working as an Executive/Production Assistant to the President and Vice President of Production & Client Services at Bounce AEG, where she was integral to supporting high-profile events and ensuring seamless operations within the organization. Her earlier experiences also include positions at The Recording Academy, where she worked in various capacities within the Grammy Foundation, from a Production Assistant to a member of the Awards Department. These roles deepened her insight into the industry, providing her with unique perspectives on artist representation and event execution.
Education and Achievements
Noelle Chesnut Whitmore's academic journey at California State University, Northridge, was marked by her pursuit of knowledge in two interrelated fields: Music Industry Studies and Pan African Studies. This dual focus not only endowed her with the technical and business acumen required to thrive in the competitive music industry but also instilled a deep appreciation for the rich cultural narratives that shape the musical landscape. Her education equipped her with analytical skills and a broad understanding of the social significance of music, which continues to inform her work.
Throughout her professional career, Noelle has achieved remarkable milestones that underscore her commitment to music and its cultural impact. As an Executive Producer for Associated Students Productions at her university, she honed her project management and leadership capabilities while producing events that celebrated music and the arts. This experience served as a springboard for her later roles, emphasizing her ability to orchestrate large-scale projects effectively.
Notable Achievements
- Chief Marketing Officer at Geojam: Under Noelle's leadership, Geojam has strengthened its presence in the music scene, implementing engaging marketing strategies tailored to connect with a diverse audience of music enthusiasts.
- Creator and Founder of More In Music: Noelle founded this initiative to bridge the gap between artists and audiences, focusing on creating meaningful interactions in the music space.
- Artist Relations Team at Goldenvoice: Her work strengthened relationships between artists and the brand, leading to successful collaborations that highlighted the voices of emerging talent.
- Festival Marketing Manager at Goldenvoice: Noelle was instrumental in developing marketing campaigns that attracted record attendance at some of the largest music festivals in the country, showcasing her ability to blend creativity with strategic thinking.
- Experience at The Recording Academy: Her tenure engaging with various departments within the Grammy Foundation provided her with a comprehensive understanding of the award process and the industry’s best practices, enabling her to advocate effectively for artists' recognition and visibility.
Noelle's passion for the music industry is not just a professional pursuit; it is a personal calling. Her dedication is evident in her continuous pursuit of excellence and her desire to foster a richer music community through thoughtful marketing and creative initiatives. Today, Noelle remains a prominent figure in the music industry, using her unique experiences and insights to lead innovative projects that celebrate and uplift artists across different genres. Her journey exemplifies resilience and creativity, making her a sought-after expert and leader in the music marketing domain.