Ling-sum Cheung

Ling-sum Emilie Cheung is an accomplished professional with a strong background in Anthropology and Digital Marketing.

She is currently based in Hong Kong and is passionate about understanding consumer behaviors in the digital era to drive business success.

Emilie aims to infuse a cultural and qualitative perspective into marketing strategies, bridging the gap between technology and human-centric communication.

With over 8 years of hands-on experience in digital marketing and analytics, she is well-equipped to navigate the complexities of the online landscape.

Her educational journey includes a Bachelor of Arts in Anthropology from the University of California, Berkeley, a Master of Science in Electronic Commerce & Internet Computing from The University of Hong Kong, and certifications in Marketing Strategy from Cornell University.

Emilie has held key roles in various organizations like Ping An OneConnect Bank, OMD Hong Kong, Goxip, Facebook, and the Phoebe A. Hearst Museum of Anthropology, showcasing her diverse skill set and adaptability.

Her past positions range from Digital Marketing Manager to Museum Rehousing Assistant, demonstrating a rich tapestry of experiences in digital marketing, analytics, and anthropology.

Emilie's unique blend of academic knowledge and practical expertise positions her as a valuable asset in the realm of digital marketing and consumer insights.