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Larissa Strychun
Talent Acquisition Partner & Advisor at ATB Financial
Professional Background
Larissa Strychun is a seasoned professional in the field of Talent Acquisition and Human Resources, equipped with a diverse and expansive career that spans multiple industries. Currently, she serves as a Talent Acquisition Partner and Advisor at ATB Financial, where she leverages her extensive experience in recruitment to enhance the organization’s capabilities in securing top talent. In her current role, Larissa plays a critical role in shaping the workforce at ATB, ensuring that the organization attracts and retains employees who align with its mission and values.
Before her tenure at ATB Financial, Larissa garnered valuable experience as a recruiter at the Calgary Board of Education. In this capacity, she was instrumental in identifying and hiring educators and administrative staff, thereby contributing to the overall quality of education in the community. Her understanding of the unique challenges faced by educational institutions allowed her to develop targeted recruitment strategies that fulfilled the specific needs of the Calgary Board of Education.
Larissa's career trajectory includes a significant role as a Contract Recruitment Advisor at Cenovus Energy. During her time at Cenovus, she honed her skills in sourcing and recruiting candidates within the energy sector, a field that demands meticulous attention to detail and an understanding of industry-specific qualifications. Earlier positions within Cenovus included roles as a Contract Campus Analyst and a Contract Human Resources Recruitment Assistant, laying a strong foundation in managing the recruitment process from initial sourcing to candidate placement.
Her expertise didn't start in the energy sector. Larissa also held the position of Director of First Impressions at Print Audit, where she was responsible for managing first contact with clients and ensuring an exceptional experience, showcasing her strong interpersonal skills and dedication to customer service. She began her journey in recruitment and talent acquisition at a grassroots level, serving as an Office Assistant with Mark Staffing Solutions Inc. and Synergie Hunt International, where she managed administrative responsibilities that are essential for smooth operations in recruitment offices.
Additionally, Larissa’s engagement with the Aberdeen Downtown Association as Events and Membership Support highlights her versatility and her commitment to community engagement. These experiences collectively reflect her ability to work with diverse teams and stakeholders, reinforcing her strong reputation in the recruitment community.
Education and Achievements
Larissa Strychun holds a Bachelor of Applied Science in Business Administration with a focus on Marketing, Management, and Business Administration and Management from Northern State University. This comprehensive educational background has equipped her with a solid understanding of business principles and marketing strategies, which she effectively applies within her roles in talent acquisition and workforce management.
Her educational journey has not only shaped her professional capabilities but also her strategic approach to recruitment. The blend of theory and practical application in her studies empowers Larissa to foster innovative solutions in a competitive job market.
With a passion for continuous development, Larissa remains committed to evolving in her field by remaining abreast of the latest trends in recruitment and human resources management. She acknowledges the importance of embracing new technologies and methodologies to optimize recruitment outcomes for her clients and organizations.
Achievements
Throughout her career, Larissa has demonstrated remarkable achievements in enhancing recruitment processes and strategies across various organizations. At ATB Financial, she successfully implemented innovative approaches to talent acquisition that not only improved the efficiency of hiring practices but also elevated the candidate experience.
Her work at Cenovus Energy is also noteworthy, where she contributed to major recruitment initiatives that aligned with the company's business goals during a dynamic phase for the energy sector. By collaborating with various stakeholders, Larissa ensured the recruitment strategies were adaptive, transparent, and responsive to both the company's needs and the candidates’ expectations.
Larissa’s ability to cultivate relationships with candidates, hiring managers, and external partners has set her apart as a go-to expert within talent acquisition circles. Her proactive engagement approach helps foster an inclusive workplace culture where every candidate feels valued and recognized.
In addition to her operational achievements, Larissa actively contributes to the HR community through networking, mentorship, and sharing best practices. Her involvement with organizations and events that cater to HR professionals reflects her commitment to contributing positively to the industry while nurturing the next generation of talent acquisition experts.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
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- Reminders and Notes: Helps you remember important details about contacts
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Clay is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Clay as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Clay offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Clay's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Clay isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Clay instead of Salesforce, Hubspot, and Pipedrive. Clay is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Clay can absolutely serve as your primary relationship management tool.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.