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Jonathan Thesenga
Owner/Operator of Dragonfly Kite Safaris
Professional Background
Jonathan Thesenga is a seasoned professional with over 25 years of experience in brand leadership, program development, and marketing management specifically within the outdoor industry. Jonathan currently operates as the owner of Dragonfly Kite Safaris, a luxury kitesurfing tour company based in Egypt, where he combines his passion for adventure sports with his entrepreneurship acumen. His extensive expertise encompasses managing teams responsible for marketing, content creation, and creative development, making him a well-rounded leader in the fields of sports marketing and brand management.
During his impressive career, Jonathan has demonstrated his proficiency in developing and executing global marketing programs. He has successfully crafted comprehensive marketing strategies that engage and resonate with outdoor enthusiasts, athletes, and communities. His work involves managing various facets of marketing, including communications, advertising, trade events, public relations, and partnerships with nonprofits—showcasing his ability to integrate diversified marketing channels for maximum impact.
In previous roles, Jonathan held several influential positions, including Global Sports Marketing Manager and Content Manager at Black Diamond Equipment, where he managed sports marketing initiatives that significantly contributed to brand recognition and sales growth. He also honed his craft as an Editor In Chief and Photo Editor at Climbing Magazine Inc., where he solidified his skills in managing visual and written content that captures the imagination of outdoor enthusiasts.
With a proven track record in developing and executing seasonal initiatives that successfully integrate into sales and product channels, Jonathan is not only focused on achieving corporate objectives but also on fostering a positive workplace culture and mentoring his team members. His dedication to leadership and vision for creativity in marketing has allowed him to cultivate high-performing teams that thrive on collaboration and innovation.
Education and Achievements
Jonathan studied at Colorado State University, where he gained a solid foundation in marketing principles and business strategies that have served him throughout his career in the outdoor industry. His academic background, coupled with hands-on experience across various roles, has empowered him to tackle complex challenges within brand marketing, leading to numerous successful campaign rollouts and initiatives.
In his current position as the owner of Dragonfly Kite Safaris, Jonathan has taken steps to ensure that each kitesurfing tour provides guests with an unforgettable experience. His astute understanding of the luxury segment in adventure tourism, combined with his marketing expertise, enables him to position Dragonfly Kite Safaris as a premier choice for kitesurfing enthusiasts around the globe.
Achievements
Jonathan's career is marked by several noteworthy achievements. As a leading figure in the outdoor industry, he has spearheaded initiatives that greatly enhance the brand image of the companies he has represented. His work at Black Diamond Equipment has been instrumental in elevating their global brand presence, engaging athletes for endorsements, and initiating pioneering content campaigns that connect deeply with outdoor aficionados.
One of Jonathan's standout accomplishments includes the development of a comprehensive marketing strategy at Black Diamond Equipment that married creative content with robust athlete engagement. This strategy manifested in successful advertising campaigns and highly anticipated events that drove consumer interest and participation.
His ability to manage and mentor creative teams effectively is evident in his history at both Slingshot Sports and Ride Engine. By fostering an environment of creativity and collaboration, Jonathan has equipped his teams with the skills necessary to produce work that resonates with core outdoor communities, ensuring that all branding remains authentic and impactful.
With a focus on both strategy and execution, Jonathan Thesenga continues to be a driving force in the outdoor marketing realm. He embodies the spirit of adventure and creativity, inspiring others to pursue their passions in the marketing landscape and the great outdoors.
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Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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