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Hilary Goldberg
Strategic Partnership Marketer - Sports and Entertainment - Account Management - Customer Success - Partnership Development
Professional Background
Hilary Goldberg is a dynamic and strategic marketer known for her extensive expertise in integrated partnerships, sports sponsorship, content strategy, account direction, and program management. With a profound enthusiasm for executing big ideas through innovative tactics and cutting-edge technologies, Hilary has cultivated a successful career in sports and entertainment marketing, where she has played a pivotal role in building and nurturing relationships with diverse stakeholders.
Throughout her career, Hilary has demonstrated exceptional leadership qualities as a collaborative team leader and effective communicator. Her ability to establish positive and trusted relationships with internal stakeholders, partners, clients, vendors, and staff is a testament to her interpersonal skills and professional dedication. Hilary is passionate about creating an impact through best-in-class marketing and business solutions aimed at exceeding goals while operating within an ethical framework. Her creative and analytical thinking enables her to manage multiple priorities in challenging, fast-paced environments, making her an asset in any professional setting.
Education and Achievements
Hilary holds a Bachelor of Business Administration degree with a concentration in Marketing, as well as Sports, Event, and Hospitality Management from The George Washington University. This solid educational foundation has equipped her with the knowledge and skills necessary to thrive in the marketing and sports industries. Her studies provided a comprehensive understanding of how to blend marketing principles with the unique demands of sports and event management, allowing her to develop a holistic approach to strategic marketing.
In recognition of her outstanding contributions to the field, Hilary is a proud three-time Sports Emmy Award winner. This prestigious award celebrates her creativity, dedication, and excellence in bringing compelling sports content to audiences. Her accolades highlight her commitment to producing high-quality work that resonates with viewers and enhances their experience of sports events. When not working, Hilary is an Olympic enthusiast who enjoys world travel, music, and performances, showcasing her vibrant personality and diverse interests. Additionally, she pursues her love for music as a recent karaoke singer, blending her professional life with personal passions.
Professional Journey
Hilary's professional journey has allowed her to amass a wealth of experience across various renowned organizations. She is currently the Director of Content at Trak Software Inc., where she is instrumental in overseeing content strategies that align with the company's objectives and foster growth. In her previous role as the Director of Client Services at Aquarius Sports and Entertainment, Hilary excelled in managing client relationships while delivering exceptional services that stood out in the competitive sports industry.
Her earlier experience as a Senior Manager and Assistant Manager, Games Services, at NBC Sports Group provided her with critical insights into the world of sports broadcasting and event coordination. Hilary's time as an Account Executive at Octagon further solidified her expertise in sports marketing, where she played a significant role in designing and executing sponsorship initiatives.
Hilary's professional foundation was laid during her tenure as an Operations Assistant/Merchandise Coordinator for the Olympics at NBC Sports Group, where she was involved in the crucial aspects of event merchandise strategies and operations. She also honed her skills as a Production Assistant at Capital Concerts, Inc., and gained invaluable experience as an Entertainment Intern at Monumental Sports & Entertainment and during her marketing internship with the Washington Wizards.
Achievements and Community Impact
Hilary's professional excellence is not just limited to her roles and accomplishments, as she is committed to making a difference through her work. She believes that marketing should extend beyond mere profit generation and work towards creating a positive change in the world. Her focus on innovative solutions that address social issues reflects her strong values, aiming to contribute positively through her marketing strategies.
In both her professional and personal endeavors, Hilary embodies the spirit of positive social impact. She remains active in her community and often seeks out opportunities to leverage her marketing skills for social good. Her extensive background in sports, coupled with her passion for the arts, highlights her diverse interests and admiration for cultural initiatives.
In summary, Hilary Goldberg is not only a successful strategic marketer with a robust career and numerous accomplishments but also a committed advocate for using marketing to support meaningful missions. She blends her professional acumen with her personal passions, making her a well-rounded individual ready to take on any challenge and make a lasting impact on the communities she serves.
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Clay is a relationship management platform that serves as a personal CRM, helping you organize and deepen both personal and professional relationships. It functions as a beautiful rolodex and CRM available on iPhone, Mac, Windows, and web, built automatically to help manage your network efficiently. Unlike traditional address books, Clay centralizes all your contacts in one place while enriching them with additional context and features to help you stay thoughtful and connected.
Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
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- Reminders and Notes: Helps you remember important details about contacts
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- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Clay is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Clay as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Clay offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Clay's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Clay isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Clay instead of Salesforce, Hubspot, and Pipedrive. Clay is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Clay can absolutely serve as your primary relationship management tool.
Clay is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.