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Helen Cowley
Director of Marketing, Prime Video EU at Amazon
Helen Cowley is a dedicated marketer with a keen interest in entertainment and technology. She played a pivotal role as a founding member of the marketing team at LOVEFiLM, where she spearheaded innovative strategies in content curation, branding, and customer engagement. Her expertise extended across marketing and product development, showcasing a deep understanding of consumer behaviors and preferences. This valuable experience was further leveraged at Amazon post its substantial acquisition of LOVEFiLM for £200MM in 2011.
With a rich background in the digital entertainment landscape, Helen Cowley also served as the Head of Programming at Telecom Italia. This role allowed her to broaden her professional horizons and gain insights into the telecommunications industry, demonstrating her adaptability and diverse skill set in different domains.