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Heather Tatarsky
Director TEGNA Attribution at TEGNA
Heather Tatarsky is a seasoned senior marketing leader with a proven track record of driving strategy development for multi-million dollar consumer and B2B clients.
Her expertise lies in digital, traditional, and integrated marketing strategy development, encompassing negotiation, execution, and thorough analysis.
Heather excels in blending strong analytical skills with creative marketing solutions to achieve positive key performance indicators while fostering enduring client relationships.
She studied BJ in Journalism with a focus on Advertising at the University of Missouri-Columbia.
Heather's professional journey includes significant roles such as Director TEGNA Attribution at TEGNA, Director Media Strategy at TEGNA, Group Planning Director at Southwest Media Group, Media Director at both Southwest Media Group, Media Planner at The Richards Group, and Media Planner at Bozell Jacobs.