Emily Schneider

Emily Schneider is the Senior Programmatic Manager at PMG, a global independent digital marketing agency known for its innovative strategies and technology-driven solutions. In her role, she focuses on enhancing programmatic advertising efforts, particularly in the context of Account Based Marketing (ABM). Emily has been instrumental in leveraging partnerships and technology to improve campaign performance, achieving significant increases in click-through rates and cost efficiency for clients.1

Professional Background

• Position: Senior Programmatic Manager at PMG
• Responsibilities:
  • Overseeing and optimizing programmatic media campaigns.
  • Collaborating with cross-functional teams to develop comprehensive marketing strategies.
  • Utilizing data analytics and audience insights to drive measurable results for clients.12

Achievements

Under Emily's leadership, PMG has reported impressive metrics, such as a 1900% increase in click-through rates for programmatic campaigns. Her strategic approach involves integrating advanced technologies and data intelligence to enhance targeting and campaign effectiveness.1

Skills and Expertise

Emily possesses extensive experience in digital media and programmatic advertising, with strong analytical skills that enable her to manage large budgets and deliver high-impact results. Her expertise includes campaign structuring, bid management, and performance analysis across various digital channels.23

Emily Schneider's contributions at PMG exemplify her commitment to driving innovation in digital marketing through strategic programmatic initiatives.