Betsy Bonnema

Betsy Bonnema is the owner of redstar, a creative agency with a rich history spanning over three decades.4 With 32 years of experience in the advertising and marketing industry, Betsy has established herself as a seasoned professional in her field.1

Professional Background

Betsy founded redstar, a creative agency that has been serving clients in the Midwest for over 30 years.4 The agency specializes in providing marketing and advertising services to a diverse range of clients. Under Betsy's leadership, redstar has built a reputation for delivering high-quality work and taking extreme ownership of every project.2

Entrepreneurial Ventures

In addition to running redstar, Betsy has expanded her entrepreneurial pursuits:

1. Marketing un/academy: Betsy founded this initiative to share her expertise with other professionals in the marketing field.3

2. WorkUp: She established a co-working space called WorkUp, located on the MinnWest Technology Campus.5

Commitment to Empowering Entrepreneurs

Betsy is passionate about supporting and empowering entrepreneurs, particularly in greater Minnesota. Over the past seven years, her team has worked with more than 120 entrepreneurs and small business owners in the region.6 This commitment to fostering entrepreneurship reflects Betsy's belief in the power of collaboration and community support.

Professional Philosophy

Betsy believes that loving your work can be contagious, an ethos that likely contributes to the success and positive culture at redstar.3 Her approach to business emphasizes collaborative culture and the empowerment of entrepreneurs, which has made her a respected figure in the local business community.5